RIGHT CONCEPT OF MARKETING

Sunday 1 January 2012

'' ALL IS WELL ". “हम जीतेंगे और हम जीत कर रहेंगें ”

 “हम जीतेंगे और हम जीत कर रहेंगें ”
“हम जीतेंगे और हम जीत कर रहेंगें ” क्योंकि टी सी साहब का  मकसद सिर्फ पैसा बनाना   नहीं है बल्कि वे “सत्यमेव जयते ” के रास्ते  पर चलते हुए ” सर्वे भवन्तु सुखिन :”के प्रणेता हैं |
भविष्य में उनका नाम भारत के इतिहास में गांधी , नेहरु ,सुभास ही नहीं बल्कि बुद्ध,महावीर की श्रेणी में गिना जाएगा |

सरकार ने आर सी एम् पर जो भी अब तक इल्जाम लगाया है: जैसे FCI के गेहूं का मामला हो या चित फंड का मामला हो सभी का बाखूबी  कम्पनी जबाब सरकार को लिखित रूप  में दे रही है |और एक- एक करके हम जीतते जा रहे हैं |थोडा और इंतजार | सब्र का फल मीठा होता है |अंतिम जीत हमारी होगी|

और एक बार भावी भारतं रत्न पंडित सतीशजी  पंडितजी  की याद में  उनकी सी डी “हम जीतेंगे ” को एक बार और देखें |

यह हर युग में ,हर देश में ऐसा हुआ है| अमवे के इतिहास को  उलट कर देखें |

I am giving brief legal history of Amway

*Landmark decisions**in the history of Amway

Is MLM, and Amway specifically, a pyramid scheme? In other words, is the business model illegal from the start? This is when the big time legal battles started. Losing a challenge on this subject would mean, not just fines, but a complete shutdown of operations – maybe even jail time.

Well, in 1977, Amway was subjected to just such a challenge. The US Federal Trade Commission (FTC) started investigating Amway for deceptive business practices and the charge was essentially one of operating a pyramid, or Ponzi, scheme.

The crux of the issue was this, was Amway trying to make money just from recruiting distributors or was the main business model to sell products. This is a serious charge in a serious venue – the FTC had the power to completely shut Amway down.

After two years of investigation, the FTC finally ruled that Amway was in no way a pyramid scheme. They did criticize some of the business practices, and Amway changed some of its sales materials as a result. But the ruling was clear – there was nothing illegal about MLM and network marketing.

This one single decision by the FTC saves the network marketing industry as a whole. With the validation of the FTC, network marketers could finally claim what they had always known – MLM isn’t a scam, or a deceptive business practice. Instead, it is a legitimate way to sell products and grow individual businesses.
**Foreign legal battles**

2006 – India started action against Amway under their version of Ponzi scheme laws. While the case isn’t entirely settled, Amway still does business in India and has won against some of the injunctions placed upon it. The original case is still pending, but in the past four years, no grounds have been found to move forward.

2007 – British authorities brought an action against Amway for what were called, “objectionable practices.” The Department of Trade and Industry (the UK version of the FTC) has the power to shut down operations and this was a serious matter. In 2008, the investigation was complete and Amway was found to have violated no laws in Britain.

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